How we suggest your competitors
Competitive analysis is an integral facet when at first phases of a search engine optimization campaign. Far too frequently, I see associations bypass this important step and get right into keyword mapping, optimizing content, or connection construction. But knowing who our opponents are seeing where they endure could result in a far more comprehensive comprehension of exactly what our goals should be and show gaps or blind areas.
The very first step in this procedure is deciding who will be the top four opponents that we would like to use for this particular analysis. We recommend a combination of direct business opponents and internet search competitions, which may vary from whom a company identifies as your most important competitors.
This is the criteria we use in order to select potential competitors:
- We analyze your website and determine the keywords for which your are currently ranked in search engines. (Eg "skip hire", "dentist in chicago area", etc.)
- Using our technology, we seek what other companies are also well ranked in Google for the same keywords.
- And finally we choose the two sites with the highest number of matching keywords with your website.