Is it ok to post the same content on all my social profiles?

We recommend you take the time to strategize differently for each profile, because each social platform has different types of users, and different content and posts that work for you on one, may not work on another.  Additionally, it is an opportunity to experiment with diverse types of media and messages. It is best not to post the exact same material everywhere, instead take advantage of the singular formats each platform provides.  

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